Gallus has a positive view of the future. The Gallus DCS 340 digital label printing machine introduced recently at the Gallus Innovation Days is set to become a sales hit. The stage is already set for a successful market launch at Labelexpo 2015. The company management has decided to comprehensively reinforce the team responsible for this digital converting system. Gallus is therefore recruiting more specialist and management staff with expertise in digital printing.
The management team at Gallus is aware that there is much more to market success than an outstanding printing press system. The Swiss company is showing how seriously it is taking its entry into the digital printing technology segment by looking to recruit new marketing, sales and service staff. What started with a truly amazing achievement in the Gallus and Heidelberg development departments – namely developing a fully functional digital printing machine system in this joint project in the space of just twelve months – is now to be continued with the same intensity. “The digital world moves much faster than the conventional one. To ensure that we live up to our goal of ‘success and security for the labelprinter’ in digital label printing, too, we are going to boost both our staff and our expertise in this area,” explains Stefan Heiniger, COO of the Labels division at Gallus.
Additional staff is being sought for building up sales and service for the digital label printing machine in particular. The company is looking to build up a pool of experts with wide-ranging prepress know-how in systems and application support, for example. This underlines the special position that digital printing enjoys in the Gallus product portfolio as a whole.
“Besides needing a first-class product, the success of a mechanical engineering company greatly depends on the competence shown in sales and service when dealing with customers,” says Stefan Heiniger. “Outstanding customer service is incredibly important – particularly for a technology that changes as rapidly as high resolution inkjet printing. We will ensure that our customers can operate the Gallus DCS 340 really profitably and can open up new business potential using this digital printing press system.” Gallus already maintains a virtually global service network for conventional label printing. A joint service network for digital printing is also being built up with Heidelberger Druckmachinen AG. “Thanks to our outstanding link-up with Heidelberg, the comprehensive, high-performance service our customers expect from us will already be in place in time for the market launch in September 2015,” says Christof Naier, Head of Sales and Marketing at Gallus.